The Eight Common Mistakes That Entrepreneurs Make When Negotiating
Title:
The Eight Common Mistakes That Entrepreneurs Make When Negotiating
Publication Type
:
Journal Article
Journal
:
The European Business Review
Year of Publication
:
2019
Authors:
Lawrence Susskind
Samuel Dinnar
Publication Language
:
eng
Abstract
:
We all know the statistics. Most start-up businesses fail. While many experts attribute the high failure rate to the risks associated with innovation, we have found that an equally significant cause is the mismanagement of key relationships, and more specifically, the way that founders and entrepreneurs negotiate.